A website that highlights the strong brand identity
Turkey's liquid fuel and chemicals market leader Petrol Ofisi, needed a website to highlight the strong brand identity. We needed to transfer Petrol Ofisi's human-first perception to its digital presence. With Pixelplus's know-how, we designed an experience that puts the user at the centre. It offers harmonious experience on every device thanks to its responsive structure.
User driven: Information Architecture and Usability
The New Petrol Ofisi website has a configuration that transforms technology and embraces new trends. Predicting the next steps of the visitors, it aims to direct them and to provide a flawless usability. The site provides all the stations’ contact information and opportunities such as access to new campaigns, price comparison. With the design language, the new website tells the story of Petrol Ofisi, which is full of history and national values.
The project, which reflects Petrol Ofisi's various executions, has a detailed infrastructure with its meticulous information architecture. It allows visitors to find what they really are looking for and get useful information. Thus, the quality of information and information consumption on the site is increased.
The platform, keeps an active communication, keeps track of customer feedbacks, news and announcements for followers and cares for customer satisfaction. The website redefines the concept of corporate website. You can visit the digital office of Turkey's Petrol Ofisi at www.petrolofisi.com.tr address.